Velvet Horizon

For the debut album "Velvet Horizon" by a one-man band, I crafted a brand identity that reflects the album's exploration of love, fears, dreams, and societal expectations. The visual motif centres on the contrast between the clear and blurred horizon, symbolising the album's thematic ambiguity. To amplify the disruptive nature of the music artist, I used bold, explosive colours traditionally associated with femininity. This design approach captures the album’s essence, blending clarity with obscurity to mirror the complex emotions and societal boundaries the artist explores.

My roles


CREATIVE STRATEGY
BRAND DESIGN
VISUAL DESIGN
TYPOGRAPHY
ART DIRECTION
ANIMATION
PROJECT MANAGEMENT

BRANDING

ART DIRECTION

DIGITAL DESIGN

VISUAL DESIGN

BRAND STRATEGY

COMPETITION RESEARCH

DESIGN MANAGEMENT

BRAND IDENTITY

VISUAL DESIGN

PRODUCT DESIGN

DIGITAL ILLUSTRATION

ANIMATION

WEB DESIGN

ART DIRECTION

TYPOGRAPHY

PROJECT MANAGEMENT