My Work
I am a CAPITAL D DESIGN advocate emphasising the power of design as a strategic, holistic, and human-centred approach to solving complex problems, shaping experiences, creating meaningful change, and driving business success. Through the profound understanding of users’ needs, flawless user journeys, thoughtful branding and compelling aesthetics, design transcends utility to build trust, loyalty, and a lasting relationship with users, which consequently leads to revenue boosts and increased market shares for successful products.
My art project POSTERESS was born out of my big love for graphic design and typography. In my work, I strive to distill complex ideas into their purest form, stripping away the unnecessary to reveal the essence of design. POSTERESS has become part of Grafik.Editions, a curated collection of the world's most exciting graphic designers, illustrators and typographers. I am also a member of People of Print, the world’s largest online directory of independent designers working with print.
DIGITAL ART
ART OF DESIGN
POSTER ART
POSTER AS AN ART FORM
TYPOGRAPHY
GRAPHIC DESIGN
DIGITAL DESIGN
POSTERESS collaborated on an apparel line with Fildesign, a design house and manufacturer for ZARA Man, Massimo Dutti, Pull and Bear, Reserved, etc.